Sales
BDC (Business Development Center)
The BDC is a dedicated team — sometimes in-house, sometimes outsourced — that handles inbound calls, internet leads, and outbound follow-up to set appointments for the showroom and service drive.
What it means on the floor
A well-run BDC sets the table for the entire dealership. Sales BDC books showroom appointments; Service BDC books maintenance and recall appointments. BDC reps need scripted, repeatable conversations — exactly what voice-based AI coaching produces.
Related terms
Knowing it isn't the problem. Doing it is.
DealerSpark.Ai gives your sales, F&I, and service teams live agentic AI voice coaching so they practice out loud — not read definitions.