Sales
BDC (Business Development Center)
The BDC is a dedicated team — sometimes in-house, sometimes outsourced — that handles inbound calls, internet leads, and outbound follow-up to set appointments for the showroom and service drive.
What it means on the floor
A well-run BDC sets the table for the entire dealership. Sales BDC books showroom appointments; Service BDC books maintenance and recall appointments. BDC reps need scripted, repeatable conversations — exactly what voice-based AI coaching produces.
Want your team to actually use this on live deals? See DealerSpark.Ai's car sales training software.
Related terms
Knowing it isn't the problem. Doing it is.
DealerSpark.Ai gives your sales, F&I, and service teams live agentic AI voice coaching so they practice out loud — not read definitions.