PRIVACY POLICY
Last updated: September 14, 2026
1. Information We Collect
When you use DealerSpark AI, we may collect the following types of information:
- Contact Information: Name, email address, phone number, dealership name, and role when you request a demo or create an account.
- Usage Data: Training session activity, module completion, skill assessment scores, and interaction data with AI coaches.
- Voice Data: Audio recordings during AI voice coaching sessions, which are processed in real-time and not permanently stored unless you opt in to session recaps.
- Device Information: Browser type, device type, IP address, and operating system for analytics and security purposes.
2. How We Use Your Information
We use the information we collect to:
- Provide and improve our AI coaching services
- Generate personalized training recommendations and session recaps
- Provide manager dashboards and team analytics
- Communicate with you about your account, updates, and support
- Analyze usage patterns to improve our platform
- Ensure the security and integrity of our services
3. Data Sharing
We do not sell your personal information. We may share data with:
- Your Dealership: Managers within your organization may access aggregated training performance data.
- Service Providers: Third-party services that help us operate our platform (hosting, analytics, AI processing).
- Legal Requirements: When required by law or to protect our rights.
4. Data Security
We implement industry-standard security measures including encryption in transit and at rest, access controls, and regular security audits to protect your information.
5. Data Retention
We retain your data for as long as your account is active or as needed to provide services. Training session data is retained to track skill progression over time. You may request deletion of your data at any time by contacting us.
6. Your Rights
You have the right to:
- Access, correct, or delete your personal information
- Opt out of non-essential communications
- Request a copy of your data
- Withdraw consent for voice data processing
7. Contact Us
If you have questions about this privacy policy, please contact us at privacy@dealerspark.ai.